Passant El-Ghannam

A senior marketing executive with 15 years experience in FMCG marketing, brand build, Strategy & Advertising across laundry, surface care, personal care & Food categories in various regions growing 8 power brands.

Unique balance between the creativity, passion, & courage needed to build loved brands and the strategic and commercial acumen to deliver sustainable profitable business growth.

A successful track record as a positive leader on local and regional senior roles with the ability to energize cross functional teams, agencies & Top management to deliver strategic innovations, culturally relevant & disruptive comms in an ever-evolving consumer and media environment with Full P&L ownership.